A New Era for MMA As Firm Launches PFL Africa

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CurrentReport Blog The Professional Fighters League (PFL) has officially announced the launch of PFL Africa, adding another significant chapter to its growing network of regional leagues. PFL Africa joins PFL Europe and PFL MENA, solidifying PFL’s ambition to become the Champions League of Mixed Martial Arts (MMA).

A Unique Sport-Season Format

PFL Africa will introduce an engaging sport-season format, featuring a Regular Season, Playoffs, and Championship. This structure will showcase top African fighters, with all events hosted on the African continent for the first time. This innovative format promises to deliver high-octane action and bring local talents into the global spotlight.

Strategic Partnership with Helios Sports & Entertainment Group

In a groundbreaking partnership, Helios Sports & Entertainment Group (HSEG) has invested in PFL Africa and will hold a stake in the promotion. Notably, MMA superstar Francis Ngannou will serve as Chairman of the league, adding a layer of credibility and excitement to this venture.

CEO Peter Murray’s Vision

“The Professional Fighters League is excited to announce PFL Africa, the third international fight franchise as we continue on our path to becoming the Champions League of MMA,” said PFL CEO, Peter Murray. “Africa is home to some of the greatest fighters in the world, including our league Chairman Francis Ngannou, and some of the greatest fans in the sport. PFL Africa aims to serve the great fans with premium content while strengthening the PFL global footprint in what has for too long been an underserved market. Alongside our great investment and broadcast partners, we cannot wait to kick off PFL Africa league action in 2025.”

Francis Ngannou’s Commitment to African MMA

“I am excited and honoured to serve as Chairman of PFL Africa, a league that will shape the very foundation of African MMA,” said Francis Ngannou. “As we have seen there is a great wealth of talent in Africa just waiting to be given a global stage. I am so very proud to give back to my homeland and to provide great content to a region with such a passionate and diverse fanbase.”

Investment Insights from Helios Investment Partners

Tope Lawani, Co-Founder and Managing Partner of Helios Investment Partners, commented, “African talent has had disproportionate success on the global MMA stage and MMA currently has a scarcity of events despite significant demand, creating a huge opportunity for growth as young Africans consume more digital content on their devices. We are looking forward to partnering with the PFL, a world-class organization, and with Francis Ngannou, who is a manifestation of the success of African talent on a global stage.”

HSEG’s Commitment to African Sports and Entertainment

HSEG’s investment in PFL Africa marks their fourth major venture, following a successful partnership with the NBA in Africa. HSEG’s portfolio includes NBA Africa, the Basketball Africa League (BAL), and The Malachite Group (TMG), among others. HSEG aims to capitalize on Africa’s demographic potential and technological advancements, making significant strides in the sports and entertainment sectors.

PFL: A Global Powerhouse in MMA

Since its founding in 2018, the Professional Fighters League has become a global powerhouse in MMA and the fastest-growing sports league worldwide. PFL offers year-round content through its various fight franchises, backed by major investors and attracting a young, dynamic audience. With 650 million fans worldwide, MMA is one of the fastest-growing sports businesses of this decade.

Looking Ahead

The Professional Fighters League is thrilled to break new ground with PFL Africa and looks forward to delivering an unparalleled MMA experience on the continent. With strong partnerships and a commitment to showcasing African talent, PFL Africa is set to become a pivotal part of the global MMA landscape.

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